Global Video Streaming Outside The Firewall Market are Expected to reach $5.8 billion by 2018 : Acute Market Reports
The 2012 study has 414 pages, 119 tables and figures. Worldwide markets are poised to achieve outstanding growth as people look for video content online and enterprises go outside the firewall to get content for employees.
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Video content delivery on the internet is all about content and infrastructure. Infrastructure is needed to manage end point devices. Content is almost an afterthought once the infrastructure is in place. The vision of video content delivery is to change fundamentally the way media is accessed and consumed. User generated content represents a move away from entirely professional content to some content captured on the fly.
As better video tools become more widely available, the quality of the user generated content and the professional video begins to converge. There has often been little or no charge for uploading user-generated content. As a result, data centers are replete with exabytes of user-generated content that, in addition to creating a corporate asset, may also contain data that can be regarded as a liability.
As mobile network connection speeds increase, the average bit rate of content accessed through the Internet and the mobile network will increase. High-definition video will be more prevalent, and the proportion of streamed content as compared to side-loaded content is also expected to increase with average mobile network connection speed. The shift toward on-demand video will affect mobile networks as much as it will affect fixed networks. Traffic can increase dramatically while the total amount of time spent watching video increases dramatically.
The online video content delivery business is characterized by rapid change. Converging, new and disruptive, technologies are rapidly evolving. Companies seek to connect people with information on the web and provide them with relevant advertising.
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Google YouTube provides a range of video, interactive, and other ad formats for advertisers to reach their intended audience. YouTube’s video advertising solutions give advertisers a way to promote their content to the YouTube community, as well as to associate with content being watched by their target audience. Google YouTube offers analytic tools to help advertisers understand their audience and derive general business intelligence.
YouTube has experienced strong growth in mobile viewers and has established key partnerships with content companies to help monetize mobile video.
More than 3 billion views per day
48 hours of video uploaded every minute
More video uploaded to YouTube in one month than the three major US networks created in 60 years
60 hours of video are uploaded every minute, or one hour of video is uploaded to YouTube every second.
Over 4 billion videos are viewed a day
Over 800 million unique users visit YouTube each month
Over 3 billion hours of video are watched each month on YouTube
More video is uploaded to YouTube in one month than the 3 major US networks created in 60 years
VIDEO STREAMING OUTSIDE THE FIREWALL EXECUTIVE SUMMARY
Video Content Delivery Market Driving Forces
Video Content Delivery Market Shares
Ustream Events Format
Video Streaming Content Delivery Outside the Firewall Market Forecasts
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1. VIDEO STREAMING OUTSIDE THE FIREWALL: MARKET DESCRIPTION AND MARKET DYNAMICS
1.1. User Generated Content Can Constitute Only A Portion Of A Website
1.1.1. Network Performance Plays A Critical Role
1.2. Video Advertising Depends On Relevance, Objectivity, And Quality
1.3. Trends in the Online Advertising Business
1.3.1. Google Advertising Strategy
1.4. Globalization Of The Enterprise
1.4.1. Globalization Supported By Ubiquitous Communications Networks
1.4.2. Growing Need For Collaboration Across Distance And Time
1.4.3. Elements of a Complete Communications and Collaboration Solution
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