Recent Release – Global Smartphone Market 2018 : Market Segmentation, Application Analysis and Market Forecast – Acute Market Reports
Acute Market Reports announces that it has published a new study Smartphones: Market Shares, Strategy, and Forecasts, Worldwide, 2012 to 2018. The 2012 study has 345 pages, 105 tables and figures. Worldwide smartphone markets continue to achieve significant growth as devices access the Internet, achieve almost universal penetration, and support machine to machine (M to M) communications. Feature sets continue to evolve.
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According to Susan Eustis, lead author of the study, “Over one-half of all smartphones in the global market are made by Apple and Samsung. Samsung supplies Apple with some of the components used in the iPhone and iPad, making Samsung a major market participant. Even as Apple defeated Samsung in a patent dispute, the smartphone vendors are not likely to see much change, as they both continue to lead the market.”
The study documents the 2011 and H1 2012 quarterly shipments in dollars and units. It provides regional shipment analysis by company, a far more granular look at the industry than is available anywhere else at any price.
Smartphone principal competitive factors include price, product features, relative price/performance, product quality and reliability, design innovation, a strong third-party software and peripherals ecosystem, marketing and distribution capability, service and support, and corporate reputation.
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The expanding market opportunities related to mobile communication and media devices include transmission of digital data into and out of the Smartphone. The markets are highly competitive. The competition is expected to intensify significantly.
The features of the smartphones and applications are evolving. Products support collaboration. Solutions are competitive. The industry is characterized by aggressive pricing practices, frequent product introductions, evolving design approaches and technologies, rapid adoption of technological and product advancements by competitors, and price sensitivity on the part of consumers and businesses.
Factors that influence commercial success in the wireless device and services market relate to usability above all: The designs of the iPhone are genius designs because of the usability they bring. Development of an integrated hardware, software and service platform to support multiple wireless network standards is an essential aspect of market participation.
All markets everywhere are changed forever because of the remarkable, rapid success of the iPhone based on its usability. Intuitive use made popular by Bill Gates with the Microsoft Windows operating systems is being extended to all the smartphone operating systems offerings.
Smart Phone Executive Summary
Apple / Samsung Dispute
Smart Phone Market Driving Forces
Smart Phone Market Shares
Smart Phone Market Shares, Units, First Half 2012
Smart Phone Market Shares, Dollars, First Half 2012
Smart Phone Market Forecasts
Browse For Complete Report Here : Smartphone Market Shares, Strategies, and Forecasts, Worldwide, 2012 to 2018
1. Smart Phone Market Description and Market Dynamics
1.1 Smart Phone Global Markets
1.1.1 Smart Phone Company Operations And Performance
1.1.2 Business and Technology Trends
1.1.3 Cloud Computing And Virtualization
1.1.4 Enterprise Mobility
1.2 Competitive Positioning: Patents And Copyrights
1.2.1 Smart Phone Vendors Compete Primarily Through Aggressive Pricing And Very Low Cost Structures
1.2.2 Factors Impacting Demand for Smart Phones
1.3 Impact of Operating Systems
1.4 Distribution and Direct Sales
1.4.1 Carriers Providing Cellular Network Services Typically Subsidize User Purchase Of The Device
1.5 Mobile Device Combines Functions
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